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B2B Lead Generation Blog

Get free tips & tricks to help you close more deals from the world's foremost experts on B2B prospecting & lead generation. 

The Missing Piece of Your Lead Generation Partnership

Lead generation is the persistent challenge for businesses. According to Hubspot Research, 61% of marketers say that generating leads is their biggest obstacle to success.
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Diversity & Inclusion :Celebrating Latinx Culture

Diversity is important to a successful organization. Over the last year, Sapper has made strides to break out of their mold and truly foster a diverse and inclusive company ...
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Ultimate Gift Guide for Sales Reps

The clock is ticking until the holidays are over and if you still don’t have a gift for your favorite salesperson, you’ve come to the right place! We’ve rounded up 7 amazing ...
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Don't Let the Holidays Freeze your Sales Pipeline

The holidays can freeze your sales pipeline if you’re not careful.
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Ultimate Gift Guide for Marketers

Not sure what to get your content writer, social strategist, or director of marketing? You can’t go wrong with techy gadgets or apps that spark creativity. We’ve rounded up a ...
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Ultimate Gift Guide for CEO's

Shopping for your favorite CEO can be intimidating! Whether you’re shopping for someone who seems to have it all or you want a gift that’s sure to stand out, we’re here to help ...
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Ultimate Gift Guide for SDRs

With the holidays closing in, it’s the perfect time to show a little extra appreciation to the person who qualifies your leads: your SDR. Between navigating busy holiday ...
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The Ultimate Gift Guide for CSMs

If anyone knows the hustle of the holiday season, it’s your CSM. CSMs work hard all year to ensure customers are maximizing the value of your products or services. They reply ...
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It’s OK to Take a Break From Social Media — Even When It’s Your Job

This article was originally published on Dec. 8, 2020 by Social Media Explorer. In the absence of in-person events and hangouts, people are spending their free time ...
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Sales Emails That Suck: 2020 Edition

You can approach writing cold emails from two angles:
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