Sapper Consulting Blog

How to Train your Team to have Hard Conversations

By: Ellie Howard on 10/17/19 15:49

One of Sapper’s most defining values is to ‘Criticize Directly’, our interpretation of radical candor. We not only encourage but require our team to address their issues head ...

Island of Misfit Toys : Why You Want a Workplace with Thought Diversity

By: Ellie Howard on 10/09/19 17:09

You don’t become an industry leader by living and working in an echo chamber. In order to truly innovate, you have to ask hard questions and divert from the norm. In short, you ...

How to Grow Your Sales Funnel with LinkedIn

By: Ellie Howard on 09/27/19 19:14

We all know that LinkedIn is a valuable tool for self promotion and professional networking, but are you making the most out of your LinkedIn account? With proper application, ...

How to Triple Your Sales Meetings

By: Ellie Howard on 09/20/19 9:00

One thing is certain : you’re never going to close a deal if you’re never up to bat.

How to Find Qualified Leads

By: Ellie Howard on 09/14/19 13:01

Would you rather have 100 okay leads OR 20 qualified leads? The answer is pretty unanimous, but getting to the latter isn't always clear. Plus, there's a strong, more difficult ...

Ultimate Guide to Lead Generation

By: Ellie Howard on 09/06/19 7:23

A solid lead generation strategy can make all the difference in whether your company is growing or shrinking. Yet tackling it can be intimidating and very confusing.

The Blueprint to 2000% Growth

By: Ellie Howard on 08/30/19 10:32

It seems like every B2B email company is promising you more leads and better leads - all as a result of their ‘secret sauce’. While you don’t exactly know how the sausage is ...

Lead Nurturing Explained: 3 Tips to Increase Qualified Leads

By: Guest Contributor on 08/23/19 10:59

" Lead Nurturing" sometimes goes by other names: marketing automation, drip marketing, auto-responders, etc. Simply put, lead nurturing is a system that allows you to send ...

How to Write Sales Emails That Get Responses

By: Ryan Myers on 12/11/18 11:13

This article was originally published on Sales & Marketing Management. You don’t have to reinvent the wheel every time you write an email to make it compelling. You just need ...

Persona-Based Email Marketing Is on the Rise: Here’s How to Stay Ahead of the Curve

By: Ryan Myers on 11/02/18 10:07

This article was originally published on Sales Hacker. At least 69 percent of businesses invest significant time and money into email marketing, according to a recent survey ...

How to Train your Team to have Hard Conversations

Island of Misfit Toys : Why You Want a Workplace with Thought Diversity

How to Grow Your Sales Funnel with LinkedIn

How to Triple Your Sales Meetings

How to Find Qualified Leads

Ultimate Guide to Lead Generation

The Blueprint to 2000% Growth

Lead Nurturing Explained: 3 Tips to Increase Qualified Leads

How to Write Sales Emails That Get Responses

Persona-Based Email Marketing Is on the Rise: Here’s How to Stay Ahead of the Curve

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