Sapper Consulting Blog | Jeff Winters

How We Made Our Sales Training More Effective by Making It Harder

By: Jeff Winters on 09/29/20 16:05

This article was originally published on Harvard Business Review on March 20th, 2018.

How to Bounce Back When a Big Client Calls It Quits

By: Jeff Winters on 09/29/20 10:52

This article was originally published on CEOWorld Magazine on May 2nd, 2018.

How to Make Customers the Focus of Your Marketing

By: Jeff Winters on 09/17/20 15:33

This article was originally published on Startups.com on May 9th, 2018.

How to Perfect Your Follow-Up Emails

By: Jeff Winters on 09/17/20 15:21

This article was originally published on Business 2 Community on June 11th, 2018.

woman is enthusiastically sharing feedback with another person slightly off screen

Radical Candor Is The Cure To The Sales Ethics Crisis

By: Jeff Winters on 09/15/20 13:38

This article was originally published on American Express.com on Nov 2 2017.

Struggling With Leads? 3 Uncommon Strategies for B2B Lead Generation

By: Jeff Winters on 09/15/20 13:04

This article was originally published in The Marketing Scope on Jan 29, 2018.Trying to pick the best combination of B2B lead generation channels is like trying to pick the best ...

man in business suit holds keys that are glowing red

How to Keep Closing B2B Deals During the Pandemic

By: Jeff Winters on 09/11/20 16:52

This article was originally published on HBR.com on July 18 2020.Covid-19 has changed the world of B2B sales. Even if you started the year with a packed pipeline, few ...